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You can buy curses, potions, and spells on Etsy now.

Unrequited love—we've all been there, right? Rejection sucks, even when it's self-rejection in the form of being too afraid to tell someone you have feelings for them. It hurts to keep it inside, and it hurts to get shot down. If only there was a better way!

Some people believe that there might be. While it may not be possible to just snap your fingers and make someone fall in love with you, potions, spells, and other forms of witchcraft promise to bring you basically the same result. What's great is that, in 2025, you can hire a witch to do your romantic bidding on the Internet from the comfort of your own home!

One woman recently decided to take a chance on a magical love spell, and got way more than she bargained for.

Yes, it sounds like the opening backstory montage of a Disney movie, but this one takes place in our very real world. A TikTok user named Corinne recently shared the embarrassing story of witchcraft gone wrong in a thirteen second video clip. Previously, she had decided to pony up a few bucks for a "love spell" on her crush.

A similar product description from a different seller on Etsy describes it like this: "Dive into the deepest, most powerful realms of black magic with this LOVE OBSESSION Spell, designed to create an unbreakable bond of passion, obsession, and undying love. This is not just any love spell; it’s an advanced black magic voodoo ritual, tailored to ignite intense passion and force someone to obsess over you—an emotional, irresistible connection that can't be broken."

As of this writing, the spell costs an eyebrow-raising $66.

But people have certainly done crazier things for love! Unfortunately, once Corrine's order was processed, the seller turned out to be a bit of a backstabber.

“Guys the Etsy witch told on me,” she said in the social media video, clearly upset and humiliated. “I said the guy’s name, his birthday and stuff, and she literally DM’d him on Instagram and exposed me.”

"So much for supporting small businesses" she added in the video's caption.

@andtheg4gis

So much for supporting small businesses 😭 #etsywitch #lovespell #fyp #foryou

The video quickly went viral to the tune of two million views. Commenters were furious on Corrine's behalf.

Whether or not you believe in the occult, it's pretty screwed up to out someone like that, right? One user called the betrayal a HIPPA violation:

"AW NAH THAT'S A WIPPA VIOLATION," one joked.

"Genuinely like report that to Etsy that's so crazy"

"u better have disputed that charge babe"

"Imagine getting a 'hey girly' text from a witch"

"oh baby you gotta tell the elder witches"

Probably the best advice was for Corrine to own up to the whole thing with an outrageous level of confidence:

"GIRL DOUBLE DOWNN!! dm him n say 'did it work?'"

"Did it work" is such an amazing line, I'm mad I didn't think of it."

witches, witchcraft, love, love spells, love potion, relationships, dating, romance, women, girls, internet, tiktok, funnyJust your basic witch supplies. Photo by Content Pixie on Unsplash

The whole wild story brings up so many questions. For starters, is it ethical for psychics and witches to perform these "services" for money?

Witches have become super popular on Etsy, but that doesn't mean that everything is on the up-and-up. There's quite a bit of evidence that psychic powers and witchcraft aren't real and can not be verified by science. So there's been fierce debate for years over whether people should actually be allowed to sell psychic/witch services. Isn't the entire industry inherently misleading? Does it exist to prey on vulnerable people who are desperate for good news or a positive outcome in their life Then again, maybe it's not all about the outcome. Maybe believing in an unexplained power and using it for selfish reasons can be cathartic. Just ask all the people spending their hard-earned money paying Etsy witches to "curse" certain hated political and public figures.

If we assume all parties know that a "love spell" won't actually work — what's the harm in ritualistically throwing yourself at the mercy of the universe and asking for a break? Even if it costs a couple of bucks?

Jeffrey Moriarty, a professor of philosophy at Bentley University, argues in a paper that psychic services should be allowed for sale provided customers are not being lied to or mislead, "even though much of the money spent on them will be money wasted."

If we assume that certain parties really do believe a love spell will work and "make" a person fall in love with them... well, that brings up even more ethical questions, doesn't it? Consent, free will. It's an extremely messy witches brew, that's for sure.

As for Corrine, her story has a happy ending. After getting a deluge of viral fame and advice, she decided to perform a love ritual herself!

People encouraged her to take matters into her own hands, so she did.


@andtheg4gis

UPDATE!! I sooo have my man back (that is, if he doesn’t look down😭) #etsywitch #lovespell #update #fyp #foryou #foryoupage

"I wrote his name on the bottom of my foot," she says in an update a few days later. "Dipped it in a jar of manuka honey. Literally 20 minutes later he texted me asking what I was doing tonight. So now I'm going over."

All's well that ends well. But the lesson is to never trust a witch unless they've got a perfect five-star Etsy rating. Otherwise? You're better off performing your own spells.

Grandma goes viral for her three simple yet hilarious 'funeral rules'
Grandma goes viral for her three simple yet hilarious 'funeral rules'

Forget kids. Grandmas say the darndest things. One grandma in particular took TikTok by storm for her brutally honest, yet hilarious “funeral rules.” And though Grandma Lill adds the caveat that it won’t be anytime soon, you had better remember these rules when the day finally comes. Or there might be two funerals to plan.

95-year-old Grandma Lill is no stranger to the spotlight. Her social media bios all read “I’m a celebrity” and she’s not foolin’ around. She has her own clothing line, YouTube Channel and her name has been uttered by the likes of Jimmy Kimmel and Steve Harvey. She’s basically the internet’s favorite granny.


TikTok · grandma_droniakwww.tiktok.com


But this video takes the cake at a whopping 50 million views. She’s gone full-blown viral now. Probably because she inadvertently brings up some little gems of wisdom we could all apply to dealing with the passing of a loved one.

Or maybe it's just cause she's delightfully cantankerous. Either way, it makes for some wholesome entertainment.

Without further ado, here are those three important rules:

1. Cry. But not too much.

Or, as Grandma Lill puts it, “don’t make a fool of yourself.”

Funerals can be just as much about commemorating as they are expressing grief. We can also share the happy memories we have of those who have passed, not just shed tears.

I think this is what grandma Lill was getting at. Or maybe she just doesn’t like you stealing the attention.

2. Bertha ISN'T invited.

Whoever this Bertha chick is … she messed up. She messed up big time. Bertha, you have been CANCELED.

And hey, why shouldn’t we decide who’s on the invite list for our last big day? If, for example, there’s a family member who caused a lot of pain, or with whom we just didn’t share a kinship … perhaps there doesn’t have to be an obligation to invite them to these major life moments.

Basically, this is your permission slip to openly decline any and all Berthas in your life. That goes for weddings, birthday parties, baby showers … you name it. Don’t let her in!

3. Get drunk afterward.

As long as you take a shot for Grandma Lill.

After the ceremony honors what’s lost, take a moment to let go and move forward with the life that is still around you. Something tells me that letting it all go and celebrating life is something Grandma Lill’s a pro at.

Check out Grandma Lill's 'Funeral Rules' below:

@grandma_droniak

it wont be any time soon but dont forget it #funeral #grandma #rules #dontcry #funeralservices #wake #greenscreen

Thousands of commenters chimed in to celebrate Lill's rules. But the overwhelming sentiment from almost every single one of them was: We need the full story of the beef with Bertha!

Lucky for us, all was revealed two years later when Grandma Lills made a video about attending Bertha's funeral. Bertha had, allegedly, tried to hook up with Lill's late husband. Not cool, Bertha! "I always knew I would outlive her," grandma joked.

In another recent viral video, Lill spoofs popular "Get Ready With Me" videos from other influencers by bringing the viewer along as she gets dressed for a funeral. Of course, funerals aren’t the only topic Grandma Lill can make you laugh about.

Her TikTok channel is a carefully curated gallery of pure funny. Everything from bingo jokes to advice for getting back at your ex (yeah, she shows no mercy) can be found here.


@grandma_droniak

rip arthur. who knows what we could have been

No one likes funerals, least of all the person who's there to be mourned. It's why the idea of the Irish Wake is so popular — a spirited celebration of life that encourages laughter and merriment. Grandma Lills definitely has the right idea about how she wants to go out, and now that it's cemented in Internet lore, her kids and grandkids will be forced to honor her wishes when the day comes.

This article originally appeared three years ago. It has been updated.

via Scot Mulligan/Pexels
Beautiful photo of a Springer Spaniel

There's a famous novel called The Dogs of Babel. In it, a husband is distraught after the unexplained death of his wife, and spends the entire novel trying to extract information from the only witness to her final moments — their dog. It's heartbreaking and funny and incredibly poignant.

However, it may not be realistic. And that's because when you get down to it, dogs are actually quite bad at keeping secrets. One hilarious viral story shows exactly why.

Jinky, the Springer Spaniel, has his own social media page, where his doggie parents document his beautiful life in Yorkshire, England.


As the photos suggest, he loves playing in the mud. Springers are active, love the great outdoors, and are known for having a lot of energy.

Recently, Jinky’s mom took him on a walk during a loose-leash training session when he took an unexpected turn that revealed where his doggie daddy had secretly been taking him. Loose-leash training is a method trainers use to teach dogs to walk on a leash with some slack without pulling or going after other dogs.

Here’s the big reveal that got daddy in the dog house. Jinky's mom captioned the video:

"POV: you walk the dog the day after your husband did and now he's dragging you into the village pub..."

Cover blown!


After Jinky turned to walk into the village pub as if he had done it a million times before, the wife thought it was hilarious and asked her husband to let her know she was on to him.

"It was really funny," she told Newsweek. "I sent the clip straight to him."

The clip was quite a hit on Instagram, where it has been seen over 5 million times and has over 200,000 likes. Many of the commenters suspected that there were many great friends and treats inside the pub, and that’s why Jinky wanted to go back.

"My spaniel nearly breaks the door down for the pub, is v embarrassing ... but they do give extremely good treats so can’t blame him wanting to go in"

"My dog does this with yoga studios, she knows where the good pets are"

"But mum, the ‘ave footy on telly and all the lads are there!"

"Come on man, don't be a snitch," one user joked.

Others thought the wife should have let Jinky into the pub for a pint or two.

"Go on lad get him a **** pint"

"I mean as long as he’s got the first round…"

"Let the lad have a pint," another joked.

"My friend's dog does this, drags me to all the pubs, even if they're closed," another user added.

Dogs have a fantastic memory, but it works a little differently than ours. Their long-term memory is surprisingly good, but is heavily tied to the associations they make with people, places, and things, according to PetMD. The Instagram theories are probably correct that Jinky associates his visits to the pub with lots of treats, cuddles, and yummy smells. Research shows dogs can remember people, places, and smells for years and years — so it's unlikely Jinky will be able to pass that pub without wanting to go in anytime soon!

Which, of course, is great news for Dad on their walks.

This article originally appeared last year. It has been updated.


Innovation

Welcome to the world of hyper-realistic silicone masks

The amazing disguises in "Mission Impossible" aren't as unrealistic as you think.

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Masks have gotten so good, 1 in 5 people can't even identify one.

In the Mission Impossible movies, you can never quite trust anything you see. That's because the films make liberal use of futuristic and wild fictional mask technology. At least, I thought it was fictional.

With a simple scan or photo of someone's face and a machine that fits in a briefcase, Ethan Hunt (Tom Cruise) and his team can 3D print a mask that's 100% indistinguishable from the real thing. Add in a little extra technology that helps the spies mimic others' voices and you've got the perfect disguise. Cruise can walk amongst the bad guys without fear, and his costars get the fun challenge of playing Tom Cruise playing themselves! It makes for incredible entertainment.

I've always loved the movies and understood that part of the viewing experience is learning to suspend my disbelief. The gadgets, stunts, and disguises are a lot of fun, but pretty out there.

And then I saw this video, and it opened the door to the new, and more than a little frightening, world of hyper-realistic silicone masks.

In the clip shared by Science Girl on X, a man tries on a lifelike mask in real time, sliding it over his head, and in just a moment and with one small wiggle of the nose, he's completely transformed. I thought for sure the whole thing had to be AI-assisted, but no. The clip originated from a mask manufacturer called FL Silicone Mask. They've got tons of demonstrations all over their Instagram page.

The final result of this mask in particular is a little unnerving, a little uncanny valley. There's something off with the way it looks but it's really hard to say what. The details are incredible, the eye-sockets seamless. The mouth can even move open and closed.

In passing, without looking for it, you'd probably never have any idea that this person was wearing a mask. Just see for yourself. It's no wonder the post clocked over 27 million views on social media.

Realistic masks like this one have actually been researched. Studies have shown that about one in five people can be fooled by someone in a realistic silicone mask.

A research study out of the Universities of York and Kyoto asked volunteers to look at photographs of people wearing a realistic mask, and photos of people not wearing a mask. They had to guess which was which, and an astonishing 20% of the selections turned out to be wrong. Considering this was a controlled environment where participants were actively looking to see if someone was wearing a disguise, it's even scarier to Imagine how easy it would be to get fooled in real life when you aren't on your guard.

- YouTubewww.youtube.com

The technology for hyper-realistic masks has grown by leaps in bounds in recent years. The fit and detail work on them is astonishing, so much so that it's becoming cause for concern.

While Tom Cruise uses his disguises to save the world, not everyone is so altruistic. Police forces all over the world are facing more and more challenges with criminals using creative camouflage.

The "Geezer Bandit" once terrorized San Diego banks for years, robbing them while disguised as an old man. He or she was never caught.

Realistic silicone masks are expensive, usually costing several thousand dollars, and good ones are hard to find. Mesh masks that can be worn under a hoodie are a lot more cost-effective and incredible at fooling security cameras from a distance. Worse yet, masks can be made in the likeness of almost any person, making identity theft a serious concern.

There might be a bright side to this bizarre technological advancement, though.

For years now, wigs have been helping people with various forms and causes of hair loss find their confidence again. It's a chance to blend in with the public and not feel othered by stares or field any questions. It allows people to just exist the same way anyone else does.

Masks haven't been able to do the same thing because, well, they've always looked like masks. But you have to wonder if the technology has finally reached a tipping point where they too could become a source of confidence and normalcy for people with facial deformities or disfigurations.

When mangled soldiers were returning from WWI by the hundreds, a British sculptor named Francis Derwent Wood opened up a shop that specialized in creating masks that would hide their scars. According to Forces News, "Wood's painted metal mask work was an attempt to give back to veterans the sense of self-worth and pride they once had in their appearance and help them 'fit in' back on civvy street."

Maybe these stunningly-accurate silicone creations could do that for a new generation of people who could use a little help feeling like themselves again. No one should ever feel like they have to wear a mask or hide their face. But if you're going to wear one, it might as well be the best quality you can find!

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